sow initializes a new project with the specified name. It can also take any number of extra arguments. Type pyhoe sow --help at the command line for a full list of all the arguments sow accepts.
$ pyhoe sow my_new_project --python python3.2 --template package
Some details on particular arguments follow.
The name of the project to create. A new directory and virtualenv will be created using this name.
The Python version for the virtualenv pyhoe creates.